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Rainier Partners: Revolutionizing the Floor Covering Industry with SCI Flooring

Gracie Gottlieb | 11 July, 2023

In a move that is set to reshape the floor covering services landscape, Rainier Partners, a private equity firm specializing in lower middle-market services businesses, has made a majority investment in SCI Flooring. SCI Flooring is a leading provider of floor covering solutions, serving property managers and owners across the Midwest. This strategic partnership aims to expand SCI's market share in a rapidly growing and fragmented industry.

SCI Flooring is known for its comprehensive range of flooring products, including high-quality soft and hard surface options, as well as expert installation services. With strong regional market presence and established relationships with property managers and contractors, SCI has experienced organic growth and successful acquisitions. Currently, the company operates three locations under its umbrella: SCI Floor Covering in Detroit, MI; MC Flooring in Kansas City, MO; and Eastpointe Interiors in Grand Rapids, MI. Under Rainier's ownership, SCI plans to leverage strategic mergers and acquisitions to further expand its geographic and operational reach.

Dave Elberson, CEO of SCI Flooring, expressed enthusiasm about the partnership with Rainier, highlighting their cultural alignment, expertise in the business services sector, and proven operational playbook. Elberson believes Rainier's involvement will enable SCI to capitalize on the numerous organic and inorganic growth opportunities within the flooring industry.

Rainier Co-Founder & Managing Partner, Alex Rolfe, commented on SCI's leading market position in Michigan, Missouri, and Kansas, emphasizing the foundation it provides for future expansion in terms of geographic reach, product offerings, and services. Rolfe expressed confidence in SCI's success and anticipates working closely with the management team to accelerate growth while maintaining a focus on operational efficiency and exceptional customer service.

Jon Altman, Rainier Co-Founder & Managing Partner, echoed Rolfe's sentiment, stating that Rainier is honored to have been selected as SCI's partner for this crucial phase of growth. Altman emphasized Rainier's commitment to leveraging both financial and operational resources, along with their expertise in the residential and commercial services vertical, to add significant value to SCI Flooring.

Rainier Partners, based in Seattle, is a private equity firm with assets under management exceeding $375 million. They specialize in investing in lower middle-market services businesses and are dedicated to actively supporting business owners and management teams. Rainier offers growth capital, operational resources, and strategic partnerships to their portfolio companies. Their focus industries include business services, consumer services, industrial services, and financial services. Rainier often invites the founders or management teams of their portfolio companies to invest alongside them to ensure aligned interests.

To find out more about Rainier Partners and their investment philosophy, you can visit their website at www.rainierpartners.com.

SCI Flooring, the leading full-service floor covering services provider, delivers soft and hard surface flooring solutions to multi-family, commercial, and single-family property managers and builders. With operations in Detroit, MI; Kansas City, MO; and Grand Rapids, MI, SCI Flooring has solidified its position in the Southern Michigan and Kansas City metro areas. The company's success is built on a commitment to exceptional product quality, efficient operations, and reliable installation services. For additional information about SCI Flooring, please visit their website at www.scifloorcovering.com.

In conclusion, Rainier Partners' majority investment in SCI Flooring represents a significant milestone for the floor covering services industry. By combining Rainier's resources and expertise with SCI's leading market position and strong regional presence, the partnership is poised for remarkable success. As SCI Flooring focuses on expanding its geographic reach and service offerings, property managers and owners can expect even more comprehensive floor covering solutions and exceptional customer experiences in the Midwest and beyond.

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