Revolutionizing Delivery Services: Trident's Strategic Investment in Priority Courier Experts
Gracie Gottlieb | 23 August, 2023
In an exciting move that is set to revolutionize the delivery services industry, Trident, a private equity firm specializing in acquiring U.S.-based Small Businesses, has announced a strategic investment in Priority Courier Experts. This investment marks a significant step towards enhancing Priority's local market position and expanding its services to meet customer demand for expedited delivery service.
Priority Courier Experts, founded in 1996, is a leading expedited local B2B delivery provider based in the Minneapolis-St. Paul metropolitan area. With a wide range of clients spanning various industries, including building products, third-party logistics, healthcare, electrical equipment, food & beverage, and automotive, Priority has established a reputation for its exceptional service and reliable fleet of CDL commercial vehicles and parcel vehicles.
Trident's partnership with Bluejay Capital, an operating partner with extensive expertise in transportation and logistics businesses, brings a wealth of knowledge to the table. The Bluejay team boasts over 120 years of combined management-level operating experience in the sector and specializes in executing geographic expansion strategies.
Under the new leadership, Mark Cossack, formerly President at Priority, will assume the role of Chief Executive Officer. With his industry expertise and deep understanding of Priority's culture, Cossack is well-positioned to propel the company into its next phase of development and expansion into new markets. Notably, Cossack is an executive board member of the Minnesota Trucking Association and a board director of the Customized Logistics and Delivery Association.
Additionally, Ted Burchell, formerly Priority's Executive Vice President, will take on the role of President, overseeing sales and customer service. With Burchell's continued guidance, Priority is set to maintain its high level of customer satisfaction and strengthen its position in the market.
The collaboration with Bluejay presents an opportunity for Trident to utilize their industry insights and growth expertise to enhance Priority's local market presence. By leveraging strategic expansion into other cities, Trident aims to fulfill the growing demand for expedited delivery services and better serve customers across a wider geographic area.
"We are thrilled to have Trident and Bluejay as partners in pursuing the next frontier of growth for Priority," said Mark Cossack. "We will continue to build on our values and partnership with our employees, drivers, and customers in our community and beyond."
Eric Taylor, the Founder & CEO of Trident, expressed his enthusiasm for the partnership, stating, "Priority has built an incredible reputation in the Twin Cities over its nearly three decades of best-in-class service. We are eager to join forces with Mark, Ted, and Bluejay to build upon the strong success the company has achieved to date and to expand its services into new geographies to better serve customers."
This strategic investment marks the third closed platform transaction for the Trident American Dreams Fund I and adds to Trident's impressive track record of platform acquisitions since 2017.
Trident, based in New York, specializes in acquiring U.S.-based small businesses across three core sectors: Healthcare, Consumer, and Industrials. With a focus on family-owned businesses renowned for their success through multiple cycles, Trident aims to add value and foster growth post-transaction close.
In conclusion, Trident's strategic investment in Priority Courier Experts ushers in a new era for the delivery services industry. With the partnership between Trident, Bluejay Capital, and Priority's experienced leadership team, customers can expect enhanced services and expanded geographic coverage. As Trident continues to pursue growth opportunities, it remains dedicated to transforming businesses and meeting the evolving demands of the modern marketplace.
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