TruArc Partners Invests in Watchtower Security
Gracie Gottlieb | 14 December, 2023
Enhancing Asset Protection in the Multi-Family Housing Sector In a recent development, TruArc Partners, a renowned private equity firm specializing in the middle-market, has announced its strategic investment in Watchtower Security, LLC. Watchtower Security is a reputable St. Louis-based provider of managed video surveillance and asset protection solutions tailored specifically for the multi-family housing industry. The terms of the transaction between TruArc Partners and Watchtower Security have not been disclosed. Watchtower Security, founded in 2004, has built a solid reputation for delivering comprehensive video surveillance solutions designed to meet the unique needs of property managers and owners in the multi-family housing sector. The company prides itself on its managed service offering, which combines a proprietary platform with exceptional customer service, resulting in custom-designed camera architecture, cutting-edge analytics, incident-based forensic review, and round-the-clock all-inclusive service nationwide. TruArc Partners boasts significant expertise in the security sector, having previously invested in AMAROK, a leading provider of subscription-based perimeter security solutions. This experience played a pivotal role in TruArc's decision to invest in Watchtower Security. "TruArc is thrilled to welcome Watchtower into our portfolio. Asset protection continues to be an active investment theme that we have great conviction in. We believe that Watchtower's recurring business model and commitment to innovation and customer satisfaction aligns seamlessly with our investment framework," expressed Brandon Kiss, a Partner at TruArc. To facilitate the transaction, Houlihan Lokey, Inc. served as the financial advisor for TruArc Partners, while Raymond James Financial, Inc. advised Watchtower. Legal counsel for TruArc Partners was provided by Weil, Gotshal & Manges LLP, and Thompson Coburn LLP represented Watchtower. About Watchtower Headquartered in St. Louis, Watchtower is a leading provider of video surveillance and asset protection solutions specifically designed for property managers and owners in the multi-family housing industry. With their inception in 2004, the company has continually introduced innovative offerings, including full HD cameras, cloud-based storage, incident-based forensic reviews, and a proprietary platform equipped with analytics and live camera feeds. About TruArc Partners TruArc Partners is a private equity firm with a laser focus on middle-market control investments. The firm concentrates on companies operating within attractive sub-sectors across specialty manufacturing and business services. By working closely with operating partners and portfolio management teams, TruArc creates value through a transformational growth strategy driven by both organic expansion and acquisition. To learn more about TruArc, visit their website at www.truarcpartners.com. Unparalleled Support and Value Creation TruArc Partners boasts unparalleled expertise in providing operational support to their portfolio companies. The firm's ability to drive transformational growth has been highly commended by current and former executives of these companies. It's worth mentioning that all endorsements and testimonials from executives stem from their genuine experiences working with TruArc. While some of these executives are also investors or co-investors in TruArc's vehicles, they have not been compensated, directly or indirectly, for their testimonials or endorsements. Their inherently incentivized endorsement is a testament to the value TruArc brings to the table. The investment by TruArc Partners in Watchtower Security marks an exciting chapter for asset protection in the multi-family housing sector. With TruArc's proven track record and Watchtower's innovative solutions, property managers and owners can expect enhanced security and peace of mind. As the partnership unfolds, the industry can anticipate further advancements in video surveillance and asset protection, backed by TruArc's operational support and commitment to growth. In conclusion, TruArc Partners' investment in Watchtower Security exemplifies the firm's dedication to supporting companies with exemplary potential in asset protection and related sectors. With their shared values of innovation and customer satisfaction, TruArc and Watchtower are poised to revolutionize the multi-family housing industry's approach to security.
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