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Introducing beBright: A Doctor-Owned Collaboration Redefining Pediatric Dentistry and Orthodontic Care for Future Generations

Gracie Gottlieb | 27 June, 2023

beBright has been established as a new standard in patient care, combining some of the industry's leading pediatric dentistry and orthodontic practices. The aim is to offer expert care in a comfortable and caring environment, streamlining and integrating dental care for children and their parents. With 17 initial offices across Minnesota, Nebraska, and Tennessee, the company offers comprehensive dental and orthodontic services, relentlessly pursuing best-in-class and affordable care.

A New Approach to the Dental Market

beBright has been created from the desire to integrate patient care and practice operations across two complementary dental specialties, to redefine the norm in dental care for patients, parents, and doctors alike. It is doctor-owned and doctor-led, with a shared strategic vision centered around the importance of clinical leadership and equal economic footing. The company intends to raise the bar for the pediatric dental and orthodontic experience of future generations by putting the patient experience first.

Brad Coppens, Senior Managing Director of InTandem Capital, the healthcare services focused private equity firm behind beBright, said: "We are thrilled to introduce a new approach to the dental market. We are thrilled to introduce Dr. Bobbi Augustyn, one of Minnesota's most highly-regarded pediatric dentists and the former owner of Camp Smile, as the Chief Executive Officer of beBright, and honored to work again with Dr. David Rallis, one of the nation's leading oral surgeons and the CEO of Paradigm Oral Health, as the Chairman of beBright."

beBright's Vision for the Future

Dr. Bobbi Augustyn, DDS, the Chief Executive Officer of beBright, shares the company's vision for the future of pediatric dentistry and orthodontic services, saying: "The Firm's deep operating and investment expertise, and prior success in building unique, doctor-owned and doctor-led organizations will be invaluable as we aim to expand beBright’s footprint throughout the country via strategic organic and inorganic growth initiatives. Importantly, InTandem also shares our vision for the future of pediatric dentistry and orthodontic services – improving patient outcomes, delivering convenient and unique patient experiences, and providing doctors with a liberating combination of unwavering clinical independence, peer collaboration and practice administrative and expansion support. We are thrilled to partner with doctors across the country who share our vision and ambition."

About InTandem Capital Partners

InTandem Capital Partners is a private equity firm that invests in and accelerates the growth of select healthcare services companies. The company's goal is to build excellent businesses of significant value by collaborating with management team partners. InTandem is comprised of former business executives and experienced investors, uniquely qualified to provide strategic, acquisition, and operating expertise to help companies significantly increase their value over time.

About beBright

Founded with the purpose of creating smiles and providing superior dental outcomes with a dual specialty integrated care model, beBright is a leader in pediatric dentistry and orthodontics. beBright delivers specialized, exceptional care to every patient in a comfortable and positive environment, following the highest ethical standards and clinical guidelines in the delivery of pediatric dentistry and orthodontic care to achieve outcomes on par with the industry's best.

Conclusion

With its vision for the future of pediatric dentistry and orthodontic services, beBright promises to offer expert care in a comfortable and caring environment, raising the bar for the pediatric dental and orthodontic experience of future generations. With InTandem Capital supporting the company, beBright aims to expand its footprint and deliver best-in-class and affordable care across the country, improving patient outcomes, and providing doctors with a liberating combination of unwavering clinical independence, peer collaboration, and practice administrative and expansion support. If you want to learn more about beBright or to find an office in your community, visit the beBright website.

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