OpenGate Capital Portfolio Company CoreMedia: Strengthening Digital Experience Capabilities with BySide and Smarkio Acquisitions

The digital landscape is constantly evolving, and companies need to adapt and enhance their digital experience capabilities to stay ahead. OpenGate Capital's portfolio company, CoreMedia, recognizes this need and has recently made two strategic acquisitions to bolster its position as a leader in Digital Experience Platform (DXP) and Content Management software solutions. BySide and Smarkio, both SaaS providers, bring valuable customer journey, engagement, personalization, and chatbot solutions to CoreMedia's offering. These investments enable CoreMedia to provide end-to-end solutions for digital experiences and solidify its presence in the DXP market.

BySide, a provider of SaaS customer journey, engagement, and personalization solutions, brings real-time personalization and automation capabilities to CoreMedia. With BySide's technology integrated into CoreMedia's platform, companies can create highly personalized and targeted experiences for their customers, resulting in increased engagement and conversion rates. BySide's expertise in customer journey mapping and its intuitive SaaS solution help brands navigate the complexities of today's digital landscape.

Smarkio, on the other hand, specializes in SaaS chatbot solutions for B2C brands. Chatbots have become an essential tool for businesses, enabling them to provide instant customer support, streamline processes, and enhance the overall customer experience. Smarkio's technology enhances CoreMedia's offering, allowing brands to integrate chatbots seamlessly into their digital experiences, improving customer interactions and driving customer satisfaction.

The acquisitions of BySide and Smarkio are part of CoreMedia's strategic plan to create a cohesive and immersive digital experience platform. By expanding its capabilities, CoreMedia aims to provide a comprehensive solution that covers all aspects of the customer journey and experience. These investments highlight CoreMedia's commitment to innovation and its dedication to staying at the forefront of digital experience solutions.

Andrew Nikou, OpenGate Capital's Founder and Managing Partner, expressed excitement about the acquisitions and emphasized the value proposition CoreMedia brings to B2B and B2C digital brands. In today's competitive landscape, companies need to push the boundaries of customer experience, and CoreMedia's digital experience platform is well-equipped to meet this demand. OpenGate Capital is fully supportive of CoreMedia's growth and will continue to provide the necessary resources to fuel their success.

OpenGate Capital is a global private equity firm specializing in acquiring and operating businesses to create new value through operational improvements, innovation, and growth. With headquarters in Los Angeles, California, and a European office in Paris, France, OpenGate Capital has a proven track record of executing successful platform acquisitions. Their team possesses the essential skills and expertise needed to drive the transition, operation, and growth of businesses across North America and Europe.

CoreMedia, with over 27 years of experience, is a global leader in Content Management Systems (CMS) and Digital Experience Platform (DXP) solutions. Their hybrid headless approach, based on a composable DXP, allows for quick and efficient development of personalized experiences at an enterprise scale. Leading B2C and B2B brands such as John Deere, Deckers Brands, Under Armour, Luxottica, T-Mobile, and Finnair have placed their trust in CoreMedia to transcend the limitations of traditional content management and future-proof their technology stack.

In conclusion, CoreMedia's acquisitions of BySide and Smarkio further enhance its digital experience capabilities, strengthening its position as a leader in the DXP market. These strategic investments enable CoreMedia to offer comprehensive solutions for businesses looking to optimize their digital experiences and stay ahead in a competitive landscape. With the support of OpenGate Capital, CoreMedia is well-positioned to continue its growth and innovation in the digital space.