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Allure Beauty Concepts: Accelerating Growth with Investment in Kleen Concepts

Gracie Gottlieb | 8 August, 2023

Allure Beauty Concepts, a performance-driven beauty platform, has announced its official launch as a result of the integration of Allure Labs and Kleen Concepts. By combining the innovative capabilities of both companies, Allure Beauty Concepts aims to become the go-to personal care development and manufacturing partner for leading beauty brands. This strategic move is part of Allure Beauty Concepts' plan to expand its value-added services and bring performance products to market for established, independent, and emerging brands.

To support its growth plans, Allure Beauty Concepts has made significant investments in its people and infrastructure. The skilled team from Kleen Concepts, led by Founder and CEO Grant Russell, has joined forces with the existing executive talent under Allure Labs Founder and CEO Sam Dhatt. Additionally, Thomas Mooy, with extensive experience in the beauty and nutrition industries, has been appointed as CEO, and Pablo Gallo Llorente, with executive experience in leading food and ingredients corporations, has been appointed as CFO.

The combination of Allure Labs and Kleen Concepts creates a leading research and development (R&D) and manufacturing partner for beauty brands. Allure Labs' expertise in innovation and R&D, combined with Kleen Concepts' operational and supply chain excellence, will provide customers with a unique value proposition. This strategic partnership will offer an expanded suite of capabilities, speed-to-market, and geographic reach.

Ian Arons, Partner at TJC, the private equity firm behind the investment in Allure Labs, commented on the platform being built at Allure Beauty Concepts. He stated, "Kleen Concepts is an integral partner to its customers, with a deeply-rooted reputation for quality and complex manufacturing capabilities. The formation of ABC creates a leading R&D and manufacturing partner of scale for established and emerging brands."

Despite the integration, both Allure Labs and Kleen Concepts will continue their daily operations and customer service as usual. Guggenheim Securities, LLC acted as the exclusive financial advisor to TJC on its investment in Allure Labs.

About Allure Labs:

Founded in 1995 and headquartered in Hayward, CA, Allure Labs is a leading provider of research and development, formulation, manufacturing, and turnkey services for brands in the skincare, personal care, and cosmetic products industry. Allure Labs offers best-in-class product formulation development, utilizing an industry-leading R&D team and the latest techniques and cosmetic chemical engineering processes.

About Kleen Concepts:

Founded in 2006 and headquartered in Scottsdale, AZ, Kleen Concepts is a leading provider of specialized development, manufacturing, account management, and turnkey services to beauty and personal care brands. Kleen Concepts partners with brands to bring high-quality products to market, utilizing a state-of-the-art ISO 22716, cGMP, organic certified facility.

About TJC:

TJC is a middle-market private equity firm that has a 40-year track record of investing in various industries, including consumer & healthcare, diversified industrials, logistics & supply chain, and technology, telecom & power. With offices in New York, Chicago, Stamford, and Miami, TJC has raised funds with original capital commitments exceeding $22 billion. The firm is known for its operational improvements in portfolio companies, supported by the Operations Management Group.

In conclusion, the integration of Allure Labs and Kleen Concepts into Allure Beauty Concepts marks a significant milestone in the company's growth strategy. With an expanded suite of capabilities and a strong focus on innovation, Allure Beauty Concepts aims to become the leading personal care development and manufacturing partner for beauty brands.

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