Empower Aesthetics Announces Exciting Partnership with The Artistry of Face

Austin, Texas -- Empower Aesthetics, a national medical aesthetics platform based in Austin, is pleased to announce its partnership with The Artistry of Face, a leading medical aesthetic practice in Albany, New York.

The Artistry of Face, founded by Nurse Practitioner Kelly Heffernan in 2016, offers a wide range of aesthetic treatments, including neurotoxin procedures, dermal filler procedures, body contouring, energy and light-based treatments, and various facial treatments. The practice is also expanding its reach with an additional location in Glens Falls, New York.

Heffernan boasts eighteen years of experience in the aesthetics and plastic surgery fields. Before establishing Artistry, she held notable positions such as Senior Clinical Specialist for Medical Affairs at Merz North America and Senior Medical Science Liaison for Nestlé Skin Health. Her extensive training and injecting experience have allowed her to work alongside top thought leaders in dermatology and plastic surgery both domestically and internationally.

The partnership between Empower Aesthetics and The Artistry of Face marks an exciting expansion for Empower in the Northeast United States. Backed by Shore Capital Partners, a private equity firm focused on microcap investments, Empower provides the necessary tools, support, and strategy to empower aesthetic owners and practices to reach new heights while delivering the highest quality of care.

Jeff Helfgott, Chief Executive Officer of Empower Aesthetics, expressed his enthusiasm for the partnership, stating, "Empower is thrilled to further establish our presence in the state of New York by partnering with Kelly and the Artistry team. Kelly has built such a tremendous business and is an incredible leader in the field of aesthetics. Our team looks forward to providing the support Artistry needs for continued growth."

Through this collaboration, Empower and Artistry will work together to implement various strategic and operational initiatives aimed at expanding the services offered to patients and growing the practice.

Heffernan also expressed her pride in the accomplishments of her team at The Artistry of Face, saying, "The partnership with Empower Aesthetics not only enables us to take the practice to the next level, but it also underscores our unwavering commitment to delivering the highest quality, personalized aesthetic care to our patients, which remains our foremost priority."

As the medical aesthetics industry continues to evolve, Empower Aesthetics is dedicated to partnering with aesthetic practices to empower the joy of aesthetics. The company strives to deliver the best practices, tools, and support to facilitate growth while reigniting the passion for aesthetics and the dedication to patient well-being that first attracted aesthetic practitioners and business owners to the field.

To learn more about Empower Aesthetics and its mission, please visit www.empower.spa or email [email protected].

About Empower Aesthetics:

Empower Aesthetics is a national aesthetics platform that provides tools, support, and strategies to empower aesthetic owners and practices to reach new heights while maintaining the highest quality of care. Headquartered in Austin, Texas, Empower is actively seeking providers to partner with and grow together. To learn more about Empower Aesthetics, visit www.empower.spa or email [email protected].

About Shore Capital Partners:

Shore Capital Partners, based in Chicago with offices in Nashville, is a private equity firm that invests in microcap companies in various sectors, including healthcare, food and beverage, business services, industrial, and real estate. Shore's strategy involves supporting management partners to grow faster and with less risk through access to capital, world-class board and operational resources, and networking opportunities. The firm has received recognition for its founder-friendly approach and has a successful track record in deal volume. Shore targets investments in established private companies with strong management teams, stable cash flow, and significant growth potential. With over $6 billion of assets under management, Shore also provides business and operational services to additional investment platforms. For more information, including awards and investment platforms, visit www.shorecp.com.