Specialty Sales: Matthew Nelson Steers the Company Towards Success

The U.S. dairy industry has a new leader at the helm. Specialty Sales, also known as Hoofstrong, has announced the appointment of Matthew Nelson as CEO. With over two decades of experience in animal health and dairy management, Nelson is well-equipped to guide Specialty Sales to new heights. This strategic move is expected to propel the company's growth through product innovation, geographic expansion, and acquisitions.

Specialty Sales, LLC, a portfolio company of Kainos Capital, is a renowned provider of hoof health solutions to the U.S. dairy industry. The company's mission is to eliminate lameness within dairy herds by providing automated hoof baths and chemical solutions to more than 1,600 dairies nationwide. Their automated hoof baths remove the hassle of on-site chemical mixing, ensuring that the hoof bath solution is ready for every cow. This not only saves farmers time but also provides economic savings and peace of mind.

Matthew Nelson brings a wealth of knowledge and expertise to his new role as CEO of Specialty Sales. Prior to joining the company, Nelson served as the Commercial Head of Animal Health and Nutrition at Balchem Corporation, where he successfully grew the business through distribution expansion and acquisitions. His experience in the industry spans across various sectors, including bovine, poultry, swine, equine, and companion animals. This broad understanding of animal health positions Nelson as the right leader to steer Specialty Sales towards further success.

The appointment of Matthew Nelson as CEO has been met with enthusiasm by Don Alsup, co-founder, and former CEO of Specialty Sales. Alsup will now take on the role of Chairman of the Board, continuing to contribute his expertise and evaluating new opportunities for the company. Alsup is confident in Nelson's ability to lead Specialty Sales, given his track record of success in the dairy industry and his understanding of the strategic role of technology in providing worry-free solutions to dairy farmers.

Kainos Capital, a consumer-focused private equity firm, holds Specialty Sales as one of its portfolio companies. Jeff Moredock, Principal at Kainos Capital, acknowledges the remarkable growth trajectory that Specialty Sales has experienced under Don Alsup's leadership. Moredock emphasizes that Nelson's extensive experience in animal health and nutrition uniquely qualifies him to lead Specialty Sales. With his strategic vision and understanding of the needs of dairymen, Nelson is expected to continue driving the company's growth.

Matthew Nelson himself expressed his excitement about joining Specialty Sales. Having a background in large animal production and health, Nelson has a firsthand appreciation for the company's product and service offering. He looks forward to serving customers and introducing new technology-enabled services and products to further enhance the profitability of dairy operations.

Specialty Sales has positioned itself as a leader in the industry since its establishment in 1999. With a focus on eliminating lameness within dairy herds, the company constantly strives to provide valuable services to nearly three million cows daily. Through their automated hoof baths and chemical solutions, Specialty Sales aims to improve the profitability of dairy operations while ensuring the well-being of the cows.

Kainos Capital, the firm behind Specialty Sales, has a strategy of building a diversified portfolio of growing and strategically relevant food and consumer businesses. With extensive investment and operating experience, Kainos Capital has invested billions of dollars in equity in over 40 transactions, contributing to the success of numerous companies in the food, pet, animal health, specialty distribution, and services sectors.

As Matthew Nelson takes on the role of CEO at Specialty Sales, the company is poised for further growth and innovation. With his proven track record and comprehensive understanding of the dairy industry, Nelson is expected to drive the company's expansion, enhance product offerings, and explore new opportunities. Specialty Sales, under Nelson's leadership, is set to continue providing exceptional hoof health solutions to the U.S. dairy industry and solidify its position as an industry leader.

For more information about Specialty Sales and their hoof health solutions, visit their website at www.hoofstrong.com. To learn more about Kainos Capital and their investment strategy, please visit www.kainoscapital.com.